Google AdWords is an online advertising service, developed by Google, where advertisers pay to display brief advertising copy to web users. Google AdWords’ system is based partly on cookies and partly on keywords determined by advertisers. Google uses these characteristics to place advertising copy on pages where it might be expected to be relevant. Advertisers pay when users divert their browsing to click on the advertising copy.
Why Google Adwords?
Your business gets found by people on Google precisely when they’re searching for the things that you offer.
Whether you’re looking to bring in new website visitors, expand online sales, get the phones ringing or keep customers coming back for more, Google AdWords can help.
Advertise locally or globally. Target your ads to customers in certain countries, regions or cities – or within a set distance from your business or shop.
Reach the right people at the right time. Be seen by customers at the very moment that they’re searching on Google for the things you offer. And only pay when they click to visit your website or call.